Ford Continues to beat Other Automakers on Safety

Ford Motor Company has earned more “Top Safety Pick” ratings from the Insurance Institute for Highway Safety (IIHS) than any other automaker with a total of 16 to date. Ford surpassed its closest rival Honda this week when four of its 2009 models – Ford Flex, Ford Fusion, Lincoln MKS and Mercury Milan – achieved “Top Safety Pick” ratings from the Insurance Institute for Highway Safety (IIHS). Ford also has more 5-star government crash test ratings than any other automaker.
How They Get Picked
To earn IIHS’s “Top Safety Pick,” vehicles must earn the top “good” ratings in the institute’s high-speed front and side crash tests, and a rear crash test simulation that evaluates seat and head restraints. An added requirement since 2007 is that vehicles also must offer electronic stability control.
Helping Drivers Maintain Control
Flex, MKS, Fusion and Milan excelled in each of the institute’s crash tests, and AdvanceTrac® electronic stability control is available for each vehicle. The safety system uses sensors to detect and measure yaw, or side-to-side skidding conditions, by monitoring the vehicle’s speed, throttle position and steering wheel angle. When AdvanceTrac® senses wheel slip, engine torque is reduced and braking is applied where needed to help the driver keep the car tracking on its intended path. IIHS has stated that “AdvanceTrac significantly reduces crash risk by helping drivers maintain control of their vehicles during emergency maneuvers.”
Structural Strength Is a Safety Fundamental
Flex, MKS, Fusion and Milan get some of their core strength from the use of lightweight aluminum-coated boron steel – one of the strongest weld-able materials – in the body structure. The use of high-strength steel in the B-pillars is only part of their robust safety profile. Ford engineers also located the side door intrusion beams to help manage and absorb energy during side impact crashes.

Ford Trucks are BIG in Texas!

NEWS

IMMEDIATE RELEASE

F-150 named one and only truck of Texas; new truck offers best capability, unsurpassed Fuel Economy

DALLAS, Oct. 19, 2008 – The new 2009 F-150 has been recognized as the one and only “Truck of Texas” by the Texas Auto Writers Association (TAWA) – the sixth consecutive year a Ford truck has won top honors.

Ford’s lineup of trucks also was named Truck Line of Texas, while the Ford Flex and Expedition King Ranch received top honors as CUV and SUV of Texas, respectively. Sweeping all four vehicle-centered top honors, Ford emerged the clear winner at this year’s TAWA Texas Truck Rodeo.

“This is high praise, especially the coveted ‘Truck of Texas’ top prize,” said Mark Fields, Ford’s President of the Americas. “Texas Auto Writers are the toughest truck critics because they know firsthand and truly appreciate how core truck customers really use their pickups.

“We’re honored that TAWA recognizes that the new F-150 offers consumers class-leading capability, unsurpassed fuel economy and durability that shows how closely we’ve been listening to our customers for the 31 years Ford trucks have been America’s favorite,” he added.

According to Harold Gunn, President of TAWA, this year’s competition was tighter than ever because all of the manufacturers are delivering outstanding trucks.

“‘Truck of Texas’ is really the most important award of its type in the industry,” said Gunn. “We love trucks down here, and we really use these vehicles everyday. And since we spend so much time in our vehicles, for us it’s not just about how the horse feels being towed, but how your butt feels sitting in the truck, too.”

On sale now, the new F-150 offers fuel economy that has improved an average of 8 percent across the entire lineup as a result of a wide-range of engineering enhancements. The fuel economy gains reach as high as 12 percent versus the prior model year on F-150 models equipped with the high-volume three-valve, 5.4-liter V-8 engine. At the same time, the new F-150 delivers class-leading towing capability of 11,300 pounds and hauling capacity of 3,030 pounds – a combination no other competitor can match.

“Earning the trust of so many truck customers during the past 31 years has taught us a lot about what they want and value from their F-150,” said Matt O’Leary, Ford F-150 chief engineer. “In the past, there was a tradeoff – more fuel economy meant less capability and vice versa. With the new F-150, we didn’t accept tradeoffs. We delivered capability and fuel economy, and that’s why the F-150 is the definitive full-size pickup on the market.”

Other Ford Motor Company vehicles winning top honors in their categories at the TAWA Rodeo include:
· Best Luxury Pickup: 2009 Ford F-150 King Ranch
· Best Full-Size CUV: 2009 Ford Flex
· Best Mid-Size CUV: 2009 Mazda CX9
· Best Luxury CUV: 2009 Lincoln MKX
· Best Mid-Size SUV: 2009 Ford Explorer
· Best Heavy Duty Pickup: 2009 Ford F-350 Super Duty Cabela’s Edition

Money Talks! Call or visit Today!!

Check us out on the web or email us for the lowest price guaranteed!

Call Amanda @ 1.800.292.3338 or

locally at 352.732.4800 for more information!

Introducing the 2009 Ford F-150!

As we introduce the new F-150, I encourage you to tell your friends and neighbors some of the reasons why this truck has no rival. A few key features include:

* Unrivaled Capability: Best-in-class towing (11,300 lbs.), hauling capacity of 3,030 lbs. and more standard safety equipment than any other half-ton pickup on the market, at a real value.

* Unsurpassed Fuel Economy: The 2009 F-150 has a fleet-wide fuel economy improvement of 8 percent versus the 2008 model. For trucks equipped with the 5.4-liter V-8 engine, fuel economy improves by as much as 12 percent. A new superior fuel economy package - called SFE, available on our highest-volume F-150 XL and XLT models - will deliver an unmatched combination: 15 mpg in the city/21 mpg on the highway while still offering7,500 lbs. of towing capacity.

* More Choice: With three cab styles, four box options and seven unique trim levels, the F-150 meets the widest range of customer needs and wants. It's powered by one of three V-8 engines, mated to either a four-speed or a new fuel-efficient six-speed automatic transmission.

* Smart Features: F-150's industry-exclusive smart features and class-leading technology help make truck owners more productive and driving,towing and hauling easier and safer. Cutting-edge connectivity technologies include Ford SYNC, SIRIUS Travel Link, voice-activated navigation and Sony audio. Through Ford Work Solutions, customers will have the connectivity,flexibility and security to better run key aspects of their business from their Ford truck - even on the job site. We've also made the F-150's pickup box easier to use, more flexible and accessible.

* Quality and Durability Legacy: There are more F-Series trucks with 250,000 miles or more on the road today than any other trucks. No company has a more durable pickup than F-150 at three years in service.

F-Series has been America's best-selling pickup for 31 consecutive years -and counting - because our designers and engineers listen to customers. We draw from a truck customer base that's 9 million strong to learn what they need, engineer solutions and then test our trucks to make sure they're "Built Ford Tough." The new 2009 F-150 shows we're still listening to customers and that our team of F-150 engineers and designers has been working hard to deliver a world-beating pickup.

The Exciting Ford Edge- Drive One

You've seen the ads and smelled the sizzle, now is the time for the real meat and potatos. Visit the link below for more information on one of Ford's most innovative vehicles on today's market. If you get as excited about the new Edge as we are, I invite you to visit us for a test drive. As one of North Florida's largest car dealers we have a large selection to drive and choose from. Or check us out online at http://www.fordofocala.com/ and http://www.fordocala.net/ from the comfort of your computer station.


Edge Drive One

The New 2009 Ford F-150

NEWS


IMMEDIATE RELEASE

2009 Ford f-150 UNSURPASSED IN fuel economy, CAPABILITY

DEARBORN, Mich., Sept. 18, 2008 – America’s best-selling pickup, the Ford F-Series, is raising the bar once again – this time with unsurpassed fuel efficiency on the new 2009 F-150, thanks to significant miles per gallon improvement across the entire F-150 lineup.

On sale in October, the new F-150 offers fuel economy that has improved an average of 8 percent across the entire lineup as a result of a wide-range of engineering enhancements. The fuel economy gains reach as high as 12 percent versus the prior model year on F-150 models equipped with the high-volume 3-valve, 5.4-liter V-8 engine. At the same time, the new F-150 delivers class-leading towing capability of 11,300 pounds and hauling capacity of 3,030 pounds – a combination no other competitor can match.

In addition, Ford is announcing the introduction of the new F-150 SFE “superior fuel economy” edition delivering up to 21 miles per gallon on the highway while still providing 7,500 pounds of towing capability – fuel economy that is unsurpassed in the full-size pickup segment.

“Ford has committed to have the best or equal to the best fuel economy with every new product we introduce, and we are delivering with the new F-150,” said Matt O’Leary, Ford F-150 chief engineer. “Fuel economy has moved from 10th to third place among pickup buyers’ top purchase considerations – right behind durability and value. The new F-150 delivers on all three as the industry leader.”

F-150 SFE
The new SFE package will be available on F-150 SuperCrew XL and XLT 4X2 vehicles with 4.6-liter, 3-valve V-8 engines and 5.5-foot beds. The SFE pickup will achieve 15 mpg in the city and 21 mpg on the highway.

The SFE package trucks also feature a new fuel-efficient six-speed automatic transmission, a 3.15:1 rear axle and 18-inch chrome clad aluminum wheels with low rolling resistance P265/60R18 all-season tires.

“Earning the trust of so many truck customers during the past 31 years has taught us a lot about what they want and value from their F-150,” O’Leary said. “In the past, there was a tradeoff – more fuel economy meant less capability and vice versa. With the new F-150, we didn’t accept tradeoffs. We delivered capability and fuel economy.”

The SFE package will be a no-cost option on XLT SuperCrew pickups with the chrome package and will cost $1,095 when ordered on XL SuperCrew pickups with the decor package.

Fuel Economy throughout the Lineup
The 8 percent improvement in fuel economy across the entire lineup of V-8 F-150s is the result of using lightweight ultra-high-strength steel to lighten the truck up to 100 pounds versus the current model and aerodynamic refinements.

The new F-150 is now best-in-class for aerodynamics. The new F-150 SuperCrew 4X2 with a 5.5-foot box has the lowest coefficient of drag – 0.403 – in the segment. That’s 6 percent lower than a comparable 2008 F-150.

Key aero improvements for the new F-150 include:

· A new chamfered shape to the rear of the cab, which incorporated the center-high-mount stop lamp. This shape helps direct aerodynamic wake over the pickup box efficiently.
· The top of the tailgate, which angles outward to create a bold lip. This wider surface at the top of the tailgate works with the cab chamfering to direct airflow over the box efficiently.
· The front bumper valence and spoiler design, which has been improved to better manage airflow underneath the truck without compromising off-roading.

In addition, as part of the fuel economy improvements, Ford’s powertrain team delivered technology upgrades to make the F-150 powertrains more efficient.

The new six-speed automatic transmission offers a wider gear ratio span than four-speed transmissions, allowing engineers the flexibility to have responsiveness in low gears and better fuel economy in the taller gears. The new double-overdrive gearbox is designed to contribute a 4 to 6 percent fuel economy improvement.

Both the 5.4-liter and 4.6-liter 3-valve V-8 engines utilize open valve injection. This unique feature improves the air/fuel charge conditions in the combustion chamber, allowing greater spark advance at higher loads and engine speeds. This delivers increased horsepower during towing and higher rpm operations, lower emissions and more efficient use of fuel.

The F-150 also regulates gas consumption by using aggressive deceleration fuel shut-off. The fuel shut-off is automatic and requires no unusual actions from the driver. When the driver releases the accelerator pedal, the system temporarily turns off the fuel. The flow of fuel seamlessly resumes when the truck reaches a low speed or the driver accelerates again.

To prevent engine hesitation normally associated with fuel interruption, Ford’s powertrain team developed proprietary software to integrate the technology with the F-150’s powertrains.